Archives For marketing

You have to have a bit of fun in life, so in our latest ‘hot deal’ on our local Chamber of Commerce website we decided to make something … different. It’s witty, it’s silly, it probably won’t get us any sales but it’s PR gold.

Having A Little Bit Of Fun With Advertisements & Deals

Our latest ad was very silly. It’s colder than Mars outside, so we thought eh … what the heck. Might as well do something different. Below is what we wrote for the Glenview Chamber Of Commerce Hot Deal:

Title: Internet Marketing – Very Internet – Much SEO – Wow.
Tag Line: Very internet. Much SEO. wow (results) ……..
Description:

Very January. Much Winter. Wow …….

Look at this cute puppy first before you read on! He explains
everything in this hot deal:

http://store.chykalophia.com/assets/uploads/2014/01/very_internet.png

Since no one is going outside in this -52F (with wind chill) weather,
you’ll need the internet to get customers in the door, buy stuff and
be amazed. Amazed at what? At my quick witted dry humor and the
results you’ll get from having an amazing website and marketing
strategy.

All this and a hot cup of coco includes:
– Bad puns Silly meme’s Great
– Search Engine Optimization (SEO) strategy
– Pretty darn nifty marketing strategies for us local Glenview businesses.
– Award winning websites & design (it’s true. I even gave myself a gold sticker for it!)
– < something something marketing > RESULTS!

Now, the thing you’ve all been waiting for. Here are some buzzwords to help you feel more comfortable:

Synergistic, immersive experience, ROI, snackable content, engagement,
viral, ideation, advertainment, growth hacker, 360 campaign, agile
marketing!

Excited now?

Ready for Your Business 2.0?!

Yes? Good. It’s 2014 already! You, your busienss and even your customers deserve to see better, and do better, than a website that looks like it was designed by a 12 year old kid with no design nor programming experience back in 1990. If you’re website looks like that, give us a call and we’ll fix it and make things work.

One more bad joke to finishi this hot deal:

If there’s somethin’ strange in your (network) neighborhood Who ya gonna call?
Chykalophia Group!

If it’s somethin’ weird an’ it don’t look good Who ya gonna call?
Chykalophia Group!

I ain’t afraid o’ no SEO I ain’t afraid o’ no SEO

If you’re seein’ things runnin’ through your marketing funnel Who can you call?
Chykalophia Group!

An invisible man abandoning your shopping cart Oh who ya gonna call?
Chykalophia Group!

I ain’t afraid o’ no design I ain’t afraid o’ no design

Who ya gonan call? Chykalophia Group!

This month’s special hot deal since apparently hell HAS frozen over,
so let’s spice things up:

10% off all web, design, marketing and consulting services if you sign
within the month of January. Also take an additions So, for example.
Let’s say you want to ‘donate’ $1,000,000,000 to us. With 10% off,
that would be: $100,000,000. If it’s -10F in glenview, then that would
be an addittional 10% off! Which would make your total: $10,000,000.

Now, who wants to pay 10 million for a website? Anyone? Hm? Oh …
only the US government huh? Ok, well. For us local business it’ll be
something very fair and reasonable for local Glenview businesses.

Visit us at: http://www.chykalophia.com/get-quote/ to … well, get a
quote or to simply contact us to chat over a nice late use
http://chykalophiagroup.com/contact/ and click on one of the options
on the left side.

You can also call us at: (877) 413-9613 … yes yes, it’s a toll free
number. We’re local, we just wanted to be fancy.

No matter what career path you are in, more than likely you’ll eventually want to or have to make a video presentation. It can be on Youtube, Vimeo or even self-hosted, but the point is that you’ll have to create a video and publicly post it. This means you’re video will have to educate and persuade. For today’s short-attention spanned audiences, a 10 minute video is usually pretty perfect. If you’re creating a sales video, something even shorter would probably work.

How To Create Viral Videos That Are Extremely Persuasive

There are many scenerios, styles, methods and variables but thankfully the post (and video) on Social Media Examiner .com by Michael Stelzner lights the path! His post comes in text form, video (links) and podcast format! Woot! I recommend reading it first, then watching the videos.

The link after the jump.

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Update (11/21/13): Bob Tierney e-mailed me recently and asked if I could post an update about him, his local troops and what’s been going on. If you’re interested, read Bob’s update: Bob’s Progress Update At Renatus.

Searching around for networking events and groups I came across a rather large local group on Meetup.com called “Real Estate Mastery Mentors”. As an entrepreneur it’s essential to connect with as many people as possible, you never know who will be able to take you to the next level! As of this writing the Real Estate Mastery Mentors group stands at 291 which is rather impressive, so I thought “heck why not. Let’s join this large group and network!” Even more impressive was the outline of what is offered on the Thursday night events! I was so impressed I joined up and went to the first available meeting. So let me tell you the story of what I experienced there and how I was introduced to the Renalutus group and their programs. I’ll tell you the good, the bad, the awesome and the ugly. Continue Reading…

“1% Inspiration, 99% Perspiration.”

Many people have ideas. Many people have many ideas, but only a few people create and implemented their ideas. Even fewer people create original ideas.

Why care though?

It’s simple: it is those people who stand out, make a difference and create original ideas (and implement them) who “make it” in this world. They are the old money, the international rich bankers, the leaders of the new free world.

You never ever hear the story of Mr. X down from the south (not to make fun of any southern Americans … even though it’s fun too) who washed his car again. No. You head about Mr. Richy Rich who implemented this new marketing strategy for his company and took his company public all while creating better products, getting more customers and increasing revenue for everyone.

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Today’s post isn’t your typical run of the mill I’m going to teach you something type post. Today I want to let you in on a little known secret of large businesses.

Oh yes, this is a closely held secret that they never let anyone know. Ok, are you ready for it? Because I’m only going to do this one post about it, and once this post is closed it’ll be gone forever …

Ok, not really. But you read?

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Most people think “How can I write a good link baiting headline?” That is a good and valid question which you should be asking yourself every time you write a headline.

Think about this though: Once the person has clicked on your link … now what? Of course if you linked them to a sales letter then it’s obvious. But if you’re like me and most of what you write is articles, reports and blog posts then your goal is to drive traffic. And the only way to drive traffic is to have very good link baity text and links.

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If you have been around on the internet for more than 2 seconds you know of the most visited site on the internet: Facebook. If you’re reading this you already know that and you know what Facebook can do in terms of advertising.

Facebook is the #1 visited website on the planet, it beat out Google a few months ago, and it’s still growing. Their advertising though can be described with a few terse words, but overall it is extremely good. As good as Google Adwords? Well, maybe … maybe not. Depends really. You see, Facebook’s advertising system is VERY picky and is better for certain things and worse for others.

I’m not going to explain Facebook advertising for you from scratch, but I am going to tell youfrom A to Z how to make a good ad on Facebook. I will tell you in this post how you can do the things listed below. So be sure to read this article and sign up for my newsletter in the top right of the screen, or below the post. Because ONLY in that newsletter will I tell you many Facebook advertising FACTS that you will not find anywhere else.

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My Daily Traffic Dropped And I Dont Care

Why blog hasn’t been doing too well lately. Why? Because I switched business models. I’m not a hotshot internet marketing ‘guru’ who gets 1,000,000 page views a day. I’m happy when I get more than the previous day. Well, as you can see from the picture above that isn’t always the case AND lately it’s been going down.

Why has is been doing down? Because I left it completely alone for over a month. I’m a struggling Master’s Degree student, my master’s is due soon and I need money to pay the rent (and buy food). In that time, my website got a few extra backlinks from several forums (made by people who found some computer answers) including the nice high PR Nvidia forum (woot!) … hence the spike on the left side.

But here was my problem: I gave away everything for free and that’s what users expected. I don’t exactly care to do that anymore, well not completely. Read on for why!

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